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The Future of The Micro vs. Mega Influencer – Why User Generated Content is...
Guest Post from Matt Gibbs, Co-founder and CMO of UPshow Millennials and GenZ might be the curated selfie generation, but a shift is happening, and businesses are taking notice. The cultural pendulum...
View ArticleSocial Media Tips for Small Businesses to Ensure Success In 2021.
Social media has become an integral part of everyday life. In fact, many people spend a large part of their day exploring various social media channels. A study from Globalwebinex showed, on average,...
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If someone offered you a crystal ball that could tell you the future of content generation, would you want it? As a member of The Upside, an award-winning community and accelerator for thriving...
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The Future of Content Marketing Appears Bright Moving Into 2022
The pandemic put content center stage, reminding many marketers that they must develop content that includes purpose, context, creativity, and integrity. To do so, content must add value and enhance...
View ArticleTransforming Networking into Sales is Easier Than You May Think
When networking is done well it can be the most powerful form of marketing— for you and your business. Yes, it can feel overwhelming at times— no one likes walking into a room full of strangers and...
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Stay Ahead of These Five Emerging Marketing Trends Throughout 2023
In the exciting and fast-paced world of marketing, change is constant. Marketing trends are constantly evolving, and it’s up to brand leaders to stay up to date on the latest developments and adapt...
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The Antidote to Boring Content? Emojis 🐙🍒🎟️🏳️😝👇
What are you most excited about when the latest iPhone launches? A better camera? Better color? A bigger screen? According to a report by Preply’s, 42% say it’s the release of new emojis that gets...
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5 Surefire Ways to Make Your Next Digital Marketing and Advertising Effort Shine
We’re already three months into 2024 and the marketing landscape is constantly evolving. With countless brands vying for consumer attention and engagement, marketing leaders must stay on top of...
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Influencer Marketing: Is It Right For Your Brand?
It’s no secret that the online world is overflowing with noise. Every brand, big or small, is vying for attention, making it difficult to grab the spotlight. Consumers are growing increasingly...
View Article2025 Will Be the Year of B2B Personalization, Are You Ready?
As B2B marketers ready their brands for a successful 2025, they must say goodbye to a one-size-fits-all marketing approach and do everything possible to deliver a truly personalized customer...
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